We are committed to building strong relationships with our nationwide network of preferred dealers. Our commitment is exemplified in our Mission Statement, Brand Promise and Core Values that guide our actions each day.

Our Mission Statement
To be an entrepreneurial, profitable, and integrated auto financial services provider with deep expertise, offering high-value products and services tailored to the needs and desires of the markets we serve, in a way that creates respect and fierce loyalty from customers, associates and the local community.

Our Brand Promise
We are trusted, expert advisors, providing personalized, efficient, and consistently excellent service at every single point of customer contact.

Core Values

Integrity - Trust and honesty are essential to us. We do what we say we will do. We communicate with candor. We admit our mistakes. We are people who can be trusted.

Respect and Value the Individual - We embrace diversity, seeking new ideas and listening and learning from each other. We appreciate the unique capabilities and contributions of each person. We foster personal growth. We are at our best when fully engaged with our families, friends and communities.

Teamwork - We achieve far more as a team than as individuals. We do not tolerate those who put their own self-serving interest above our customers, colleagues and shareholders.

Service - We are passionately committed to service. Through our dedication to service, we create value to our customers, communities and shareholders.

Personal Excellence and Accountability - We are committed to the highest level of personal performance. Each of us takes our roles and responsibilities seriously.

Winning - As a team, we play to win. We are optimistic, confident and driven by a sense of urgency and a desire to excel. We are focused on the long-term success of Wachovia.